Resumé.

Member of the product growth team at scilla.studio where I'm working with data-driven product development. As a consultant, I help companies get started with High Tempo Testing and Lean UX. Examples: Tekniska Museet, Yrkeshögskolan SKY, Varannan Vecka, Atlas Antibodies, Öresundskraft among others.

Cofunder of Signat.se, a legal tech startup that makes law accessible to everyone through a digital experience. I was responsible for development (HTML, CSS, PHP, JavaScript) and usability (UX/UI). Law is often very complicated and built on trust, and not so much about the user experience. Our main mission was to be trustworthy and affordable, while simplifying the process of buying legal contracts.

Since we built Signat from scratch, we did everything ourselves. What we didn't know or could, we found out during the process. My role was to design the website, the logotype, landing pages, create design system, determine SEO strategy, Google Ads, code and develop the final contracts - among other things.

Front- and back end development, UI & UX-design and design theory. The one year remote education covered HTML5, CSS3 (SCSS/SASS), JavaScript (jQuery, React) and PHP. The education is also theoretical and teaches accessibility, responsiveness, web hosting / FTP, graphic design and graphic profiling.

The architectural education covers the area between art and science. KTH leads the education by combining artistic, design-led, technological and practical aspects of the field. The education contains three years of basic level, followed by two advanced years at the master program.

Architecture is a fine balance between art and user-friendliness. Architecture should not only be beautiful but also functional. The education is far from simple - you need to find your artistic expression, learn how to argue for your decisions and present your ideas in sketches, models and words.

Working as a trainee in a small-sized architect office I got full insight in most of the projects. During my time at Vi Arkitektur I worked with exterior design, interior design, research and product research. I also got responsible for individual projects, both architectural and architect competitions.
When Sveriges Arkitekter launched a competition for the new Kungsträdgården, my proposal was mentioned in the local newspaper (here!).

Over the years, I have done some non-profit and freelance work for Hammarby Bandy, Supportrarnas Matchprogram, wedding invitations, baptism cards, calendars, printed t-shirts and tote bags, for example. See some of it here.

Before I applied to architecture school, I went to Edsvik konstskola. Edsvik is a preparatory school of art which covers the basics of drawing, various painting techniques and graphic.

Sustainable development and environmental science is a combination of natural and social sciences, which includes ecology, earth science, environmental politics, law, management and economics. The education teaches how the earth works, why environmental problems occur, how they affect humans and ecosystems and different ways of trying to solve environmental issues. This inspired me to become an architect and later to work with sustainable architecture.

In addition to design, I have over a decade of experience in care and service. This has given me social skills, a good work ethic and, of course, excellent experience in working together with different people. I still work voluntarily as a companion for disabled young people that I have met over the years.

A good designer possesses empathy and the ability to empathize with different people's situations. Many decisions we make are based on our own experiences. These jobs are by far one of the most valuable experiences that I got.